Paul Bennett (IDEO) speaks at TED.
http://www.ted.com/index.php/talks/view/id/43
LIS
Kingdoms rise and fall as we know it.
And so do Empires, Republics, States (whether United or not).
Lisbon’s stones seem to dwell on their glorious past while its people radiate sheer simplicity, and kindness, and wisdom, and humility…
Why Storytelling?
Because telling stories works. Because stories stick.
Storytelling is natural and easy and entertaining and energizing.
Stories help us to understand complexity.
Stories can enhance or change perceptions.
Stories are easy to remember…and engage our feelings…
Storytelling enables individuals to see themselves in a different light, and accordingly take decisions, and change their behavior in accordance with these new perceptions, insights, and identities.
mutation
“the only thing that remains constant in this world, is change”
joshua davis
Courage
Tim Robbins’s 2008 NAB Speach at adage
And here is the transcript for the last part of the speech.
